•  
  •  
  • Home
  • /Archive by category ' News '

Archive For: News

ASU honors NBC’s Lester Holt with Cronkite Award

Lester Holt, award-winning journalist and anchor of “NBC Nightly News with Lester Holt,” will be the 2019 recipient of the Arizona State University Walter Cronkite Award for Excellence in Journalism.

Holt will receive the 36th-annual Cronkite Award from the Walter …

Read more →

 

A little more, a little less for sales meetings

Ad-libs
by John Foust
Newspaper Advertising Trainer – Raleigh, NC

Kristen told me how she handles one of the biggest challenges of managing her newspaper’s sales department. “Sales meetings – like a lot of other things – fall into predictable …

Read more →

 

Things designers don’t want to hear

Ed Henninger

by Ed Henninger
Independent Newspaper Consultant

As of JUNE 1, I will have spent 30 years as a newspaper consultant. That’s a long time. I’ll be retiring at the end of this year … perhaps sooner.

Over for the next

Read more →

 

Be a better listener and get better reception

Ad-libs
by John Foust
Newspaper Advertising Trainer – Raleigh, NC

When I was growing up, my father had an old shortwave radio. Although he didn’t use it often, I enjoyed playing around with it. There were buttons to listen to …

Read more →

 

Is your “designer” a designer?

Ed Henninger

by Ed Henninger
Independent Newspaper Consultant

COME JUNE 1, I will have spent 30 years as a newspaper consultant. That’s a long time. I’ll be retiring at the end of this year … perhaps sooner.

It’s time for me to

Read more →

 

Cuillier named National Freedom of Information Coalition president

University of Arizona School of Journalism associate professor David Cuillier was elected president of the National Freedom of Information Coalition, an organization dedicated to fostering citizens’ access to government records throughout the states.

Cuillier, who researches and teaches access to …

Read more →

 

Recruitment advertising, Op Ed

By Paul J. Boyle
News Media Alliance,
Senior Vice President of Public Policy

Under New Employment Advertising Rule, Americans Need Not Apply

Proposed changes to an advertising requirement for employers in the U.S. could mean that soon, many eligible American …

Read more →

 

World Press Freedom Day – May 3, 2019

World Press Freedom Day logo

Every year, 3 May is a date which celebrates the fundamental principles of press freedom, to evaluate press freedom around the world, to defend the media from attacks on their independence and to pay tribute to journalists who have lost …

Read more →

 

SPJ Ethics Week, April 29 – May 3, 2019

Help us #PressForEthics

SPJ’s Code of Ethics states that ethical journalism is truthful,
compassionate, independent and transparent. We need ethical journalism — and journalists who work each day with the profession’s highest
standards in mind — now more than ever.…

Read more →

 

Do you have a sales prevention department?

Ad-libs
by John Foust
Newspaper Advertising Trainer – Raleigh, NC

Every business has procedures in need of tweaking. Do any of those procedures at your newspaper involve the advertising department? It might be a good idea to take a look. …

Read more →

 

Shorter is better

Ed Henninger

by Ed Henninger
Independent Newspaper Consultant

So…how does design affect readability? And how does writing affect design?

Take a look at the two stories in the illustration with this column. Which do you think will be read by more readers?…

Read more →

 

Christiane Amanpour to receive 2019 Zenger Award

by Michael Gordon Chesnick
University of Arizona School of Journalism,

Outreach Coordinator

CNN journalist Christiane Amanpour, whose reporting on violence and human rights abuses in Iraq, Bosnia and Syria has earned her worldwide respect, has been named the 2019 …

Read more →

 

Four words for ad professionals: “Oh yeah? Prove it.”

Ad-libs
by John Foust
Newspaper Advertising Trainer – Raleigh, NC

I once encountered a car dealer who took advertising puffery to new levels. They publicized themselves as being number one in every conceivable category. Their general advertising theme was, “We’re …

Read more →

 

Visual impact equals high readership

Ed Henninger

by Ed Henninger
Independent Newspaper Consultant

Do you want grab the attention of your readers with your very first page? 

Of course you do! With every issue, you want your front page to have high readership. You want it to …

Read more →

 

Full load or half-load

Ad-libs
by John Foust
 
Newspaper Advertising Trainer – Raleigh, NC

Greg used to help his uncle sell and deliver firewood on weekends. No doubt, that influenced one of his first phone calls when he started selling advertising for his local …

Read more →

 

Only one deadline? Why?

Ed Henninger

by Ed Henninger
Independent Newspaper Consultant

You’ve done it again. Success! Every page in this week’s (or day’s) paper is in by deadline. It took some doing, but like almost every issue before it, you’ve created another miracle: cramming thousands …

Read more →

 

Multi-tasking = multi-risking

Ad-libs
by John Foust
 
Newspaper Advertising Trainer – Raleigh, NC

Joseph was talking to me about something he feels is important to the ad staff he manages. “These days, there’s a lot of talk about multi-tasking,” he said. “But …

Read more →

 

Putting captions in their place

Ed Henninger

by Ed Henninger
Independent Newspaper Consultant

Good news design is the practice of understanding how readers read — then using that understanding to make your newspaper easier, faster and more comfortable for readers to follow.

Part of that calls for …

Read more →

 

Independent Newsmedia launches 13th publication

Independent Newsmedia, Inc., USA, (INI) will launch its newest monthly publication — the Litchfield Independent — delivered in mailboxes to residents and businesses in the City of Litchfield Park, with its first distribution February 2.

INI also publishes the Daily

Read more →

 

Brady named publisher of the Arizona Daily Sun

Courtesy: DAILY SUN STAFF

Colleen Brady, Arizona Daily Sun publisher

Lee Enterprises, Incorporated, a trusted local news provider and leading platform for advertising in 49 markets, has named Colleen Brady publisher of the Arizona Daily Sun in Flagstaff. Brady succeeds …

Read more →

 

Four wins are better than two

Ad-libs
by John Foust
 
Newspaper Advertising Trainer – Raleigh, NC

Jodi is a sales manager with an interesting philosophy. “We’re all familiar with win-win,” she said. “It’s a common cliché these days. In business relationships – especially any kind …

Read more →

 

ANA names new executive director

Thomas boasts nearly four decades in the industry

Tim Thomas, new ANA executive director begins his position on January 2, 2019.

Timothy H. Thomas of Mesa, has joined the Arizona Newspapers Association as its new executive director.  He starts Wednesday, …

Read more →

 

Turning your design around

Ed Henningerby Ed Henninger
Independent Newspaper Consultant

Sometimes a design just goes stale. Over the course of even just a few years, inconsistencies creep in, color use gets out of hand, odd typefaces appear. Stuff happens.

But you can turn that

Read more →

 

The importance of time management

Ad-libs
by John Foust
 
Newspaper Advertising Trainer – Raleigh, NC

David Ogilvy, one of the legends of the advertising agency business, was known for his extraordinary efficiency. I once read that he would often call a client and set an …

Read more →

 

What’s your design plan?

Ed Henningerby Ed Henninger
Independent Newspaper Consultant

Those who have read this column over the years have probably seen this quote before:

“If you fail to plan…you plan to fail.” 

I believe that so deeply that it has become embedded in …

Read more →

 

Grandfather inspires Bolles Fellow Williams

Senior Jordan Williams wants to be a political reporter one day.

Her dream job? How about covering Congress or the White House for the Washington Post, where her grandfather spent 30 years working in the circulation department.

“I think journalism …

Read more →

 

What advertisers care about

Ad-libs
by John Foust
 
Newspaper Advertising Trainer – Raleigh, NC

Back in my ad agency days, I learned a big lesson about what to do – and what not to do – in a sales presentation.

I was sitting in …

Read more →

 

Caring for our readers

Ed Henningerby Ed Henninger
Independent Newspaper Consultant

Editor Jerry Bellune and I go w-a-y back. We’ve known each other since the mid-90s, when we worked together to breathe new life into a group of newspapers in New Jersey.

Jerry regularly writes …

Read more →

 

Too many opinions spoil a presentation

Ad-libs
by John Foust
 
Newspaper Advertising Trainer – Raleigh, NC

Back when I was in the ad agency business, I made a logo presentation that turned into a fiasco. It was an uncomfortable reminder of the importance of a presentation …

Read more →