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ANA 2017 Annual Meeting & Fall Convention

Reserve your rooms now!
The discount for group rates of $119 has passed … BUT it never hurts to ask if it will still be honored.
Call (520) 796-4900 or 1-800-946-4452. Mention the group name – AZ Newspaper Assoc.
Reservations open 7 a.m.-11 p.m. daily.
Wild Horse Pass Hotel & Casino, 5040 Wild Horse Pass Blvd., Chandler, Ariz. (I-10 south of Loop 202).


SCHEDULED SESSIONS

Operating a Strong Newsroom on a Limited Budget
8 – 9:30 a.m.
Moderator: Dan Shearer, Managing Editor, Green Valley News
With panelists: Peter Aleshire, Managing Editor, Payson Roundup; Roxanne Molenar, Managing Editor, Yuma Sun; Christopher Fox Graham, Managing Editor, Sedona Red Rock News

Smarter Sales Prospecting for Digital Success
8 – 9:30 a.m.
Presenter: Jed Williams, Local Media Assoc. This session will present a new framework for digital sales: How sales teams can do smarter prospecting by utilizing actual business data to tailor programs to customers’ specific needs.

Confronting the “Fake News” Phenomenon – Lessening the Impact in Our Markets
9:40 – 11 a.m.
Moderator: Richard Haddad, WNI News Content Director
With panelists: Randy Wilson, Arizona Daily Sun (Flagstaff); Jill Jorden Spitz, Arizona Daily Star; Josh Hoffner, SW Regional Editor at Associated Press

5 Tech Tools to Expand Your Reporting Power
11:05 a.m. – Noon
Arizona Center for Investigative Reporting (AZCIR) presents a crash course in free (or inexpensive) tools and techniques to help your newsroom use technology to your reporting advantages.
AZCIR is an independent, nonprofit media organization dedicated to statewide accountability journalism in Arizona. Executive director and editor, Jim Small.

Diversifying and Growing Digital Revenue – Digital Revenue Ideas You Can Use!
9:40 – Noon
Presenter: Jed Williams, Local Media Assoc.
Branded content, video, digital marketing services, audience development programs – these are just a handful of the opportunities available to local media to grow top-line revenues. However, beware of the shiny new object.
This session will identify the top bets that local media companies are making to seize these new opportunities, with case studies that showcase how they’re succeeding, and how you can do the same!

 

12:10 – 1:50 p.m. Luncheon –
ANA Annual Meeting followed by Excellence in Advertising Awards

 

Legislative Update
2 – 3:15 p.m.
Presenter: John Moody, 
ANA Lobbyist
Will cover timely topics that include:
Open Records, Public Notice, Text Messages as a Public Record.

Enhancing Engagement Using Social Media – Building Digital Traffic
2 – 3:15 p.m.
Presenter: Alessia Alaimo, Digital Manager, Wick Communications

Planning for the 2018 Election
3:45 – 5 p.m.
Moderator: Randy Wilson, Arizona Daily Sun (Flagstaff)
Sharing tips on campaign reporting and lessons learned from 2016. Exploring content-sharing for races that cross circulation areas.

Rebuilding Real Estate Relationships
3:45 – 5 p.m.
Rebecca Bradner, Media Sales Consultant & Janet DeGeorge, President of Classified Executive Training & Consulting
Presenting ways to create multi-media packages for the real estate community.

 

5:30 – 7:15 p.m. Evening Reception –
Freedom of Information Honors and Better Newspapers Contest (BNC) Awards